Brand audits

Your product moved fast. Did your brand keep up?

Brand audits by YeahNice

Brand audits

An honest, external view of your brand: what’s working, what’s holding you back, and what to fix first.

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Why audit

Fast-growing companies outpace their brands. The product ships weekly; the logo, website and voice were set three funding rounds ago. Our audit measures that gap and turns it into a prioritised plan.

What we look at

  1. 01 The story so far Where you’ve come from, where you’re heading and who you’re up against.
  2. 02 Executive summary The top line: what we learnt and what matters most.
  3. 03 Visual identity Logo, colour, type, imagery, motion, UI and every place the brand shows up.
  4. 04 Verbal identity Tone, messaging, hierarchy and whether your words sound like you or everyone else.
  5. 05 The brand gap Where the business is today against how the brand presents it, and what that costs.
  6. 06 Recommendations Short-term quick wins and longer-term moves, prioritised.
  7. 07 Why now The market and business momentum that make this the moment.

Selected audits

5 audits across fintech, enterprise AI, beauty tech and luxury.

01
Brand audit May 2026 Luxury spirits
The Craft Irish Whiskey Co. The world’s most coveted Irish whiskey, in a brand world that hasn’t caught up. Luxury spirits
May 2026 02
Brand audit Nov 2025 Enterprise AI
smartShift An AI-led automation platform still dressed as a legacy consultancy. Enterprise AI
Nov 2025 03
Brand audit Oct 2025 Fintech infrastructure
AccessFintech A sophisticated platform whose brand reads as complexity, not clarity. Fintech infrastructure
Oct 2025 04
Brand audit Oct 2025 Fintech
Qashio A capable fintech with the foundations to become category-defining. Fintech
Oct 2025 05
Brand audit May 2025 Beauty tech
SKIN A standout feature that isn’t yet centre stage. Beauty tech
May 2025

The studio

YeahNice is a creative studio for challengers.

We combine strategy, design and ambition to create brands and experiences people rally behind. Decades of experience across tech, fintech, lifestyle, entertainment and consumer brands, from Google, Microsoft, Intel and AMD to HSBC, Spotify and Rimmel.

Meet the team